Title: Ship Happens | Creator: Vivifx
Songs: I Ship It | Artist: Not Literally
Anime Used: Various
Category: Comedy, Fun, Shipping Wars
Questions about what an AMV is, what each category is about, or how the categories are scored? Here’s an introductory post to answer your questions before you continue on.
Audio/Visual: Ship Happens is visually impressive, not for its flashy neon-colored overlays or its camera shake, but for its evenness of quality while including multiple original animation scenes. The song, much like the visuals, is unique and creative, forming an engaging and fun-filled video that is sure to make you laugh. The upbeat tempo is matched with an upbeat video, but the visual appeal is not compromised by the speed at which the AMV progresses. There are multiple times that an element from one shot will persist into the next, tying the scenes together visually and avoiding a choppy, fast-paced video. Creative editing and original content come together to make Ship Happens an impressive AMV.
- Score- 9/10
Synchronization: PRAISE DEX, LIP MOVEMENTS THAT MATCH THE LYRICS! That alone makes me happy with this AMV, but it is not the only synchronization of note. From scene changes and persistent elements across shots that change with different parts of the music to the finer details of movement and such, the audio and visuals are often, almost always, correlated. The matching of lip movements to lyrics is still one of the most common things that will break the viewer out of the video and make them think “wait, that looked really weird,” and the synchronization between animation and lyrics in Ship Happens is phenomenal, allowing the viewer to watch the video without glaring interruptions of their enjoyment.
- Score- 10/10
Planning: AMVs made from multiple anime, and especially comedy AMVs, take a lot of planning to work well, and Ship Happens definitely works well. It’s catchy, funny, and detailed. There are a multitude of references hidden within, from Titanic to Anime 101, as well as original art and animation by the creator of the AMV. The incredible amount of work to put this all together is only magnified by how well it fits the song and the synchronization. Not only were the anime clips edited to fit perfectly, but some were created from bits of other scenes and some original content. This AMV Reading through the easter egg/detail notes shows just how much thought went into the creation of Ship Happens, and it is truly impressive.
- Score- 10/10
Themes/Alternate Story: Ship Happens has an alternate story, of sorts - or more accurately, a variety of alternate stories (“crack ships” if you’re pedantic) within a general structure. This AMV is the story of a girl who is the queen of crack ships, and one boy’s journey to try to explain the meaning of “canon” to her. One of the most entertaining parts of this story of stories (besides the idea that all anime characters exist in the same universe and use the same social media to interact, which would be both awesome and hilarious) is the pairings that are made in the video. Some are odd, some are funny, and some are...definitely out there, but whether they are your OTP (*coughcough*HikkixYukino*cough*) or a true crack ship that belongs in the trash (*ahem*HikkixIroha*cough*), they are definitely entertaining in one form or another.
- Score- 9/10
Overall, Ship Happens is an excellent example of what an AMV can do. It was visually stunning, had custom scenes made by the creator, used a song that fits perfectly, and had wonderful lip synchronization. The sheer amount of time and effort that went into the making of this video is readily apparent as you watch it. The content itself is quite funny and creative with its shipping, and all of the small details and easter eggs are astounding. Ship Happens is definitely one of the best AMVs I have ever seen.
Awards and Other Info: This AMV has won 7 awards, including Best Comedy at Otakon 2014, AnimeFest, Anime California, Aniventure, and Nan Desu Kan. A full list of awards is included in the video’s description on YouTube.
For a complete list of references, jokes, and assets used in this AMV, check out this post.